Amory Lovins provides an overview from his latest book "Reinventing Fire". On our mainscreen above, there is a short intro to the vison of reinventing fire, followed by a 26 minute video of Lovin's talk presented at the Reinventing Fire official launch at the National Geographic headquarters in Washington, D.C. in November of 2011. Then a 1 hour and 50 minute panel discussion, conducted in 2009 that was the kindling for "reinventing fire". We thank all participants for making this CleanTekTV Special Feature possible.

 

About Amory Lovins.

Amory Bloch Lovins (born November 13, 1947)^[3] is an American physicist, environmental scientist, writer, and Chairman/Chief Scientist of the Rocky Mountain Institute. He has worked in the field of energy policy and related areas for four decades. Harvard University-educated, he was named by Time magazine one of the World's 100 most influential people in 2009.

Lovins worked professionally as an environmentalist in the 1970s and since then as an analyst of a "soft energy path" for the United States and other nations. He has promoted energy efficiency, the use of renewable energy sources, and the generation of energy at or near the site where the energy is actually used. Lovins has also advocated a "negawatt revolution" arguing that utility customers don’t want kilowatt-hours of electricity; they want energy services. In the 1990s, his work with Rocky Mountain Institute included the design of an ultra-efficient automobile, the Hypercar.

Lovins has received ten honorary doctorates and won many awards. He has provided expert testimony in eight countries, briefed 19 heads of state, and published 29 books. These books include Reinventing Fire, Winning the Oil Endgame, Small is Profitable, and Natural Capitalism.